Naturally Artificial by Sergey Osipov
Naturally Artificial by Sergey Osipov
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THE GAME OUTSIDERS — a documentary in progress

Naturally Artificial by Sergey Osipov

Hi, I’m Sergey Osipov (@s_osipov) 🦄 Unicorn co-founder. Investor 🎙️ Host of Naturally Artificial founder-to-founder talks in the AI era 💡 Join for unfiltered startup wisdom! #AI #Startup #RollUps #Founders #Investing #Tech

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Mass layoffs, cautious investors, players that hate AI. I'm not talking to the studios this time. I'm talking to the outsiders — marketing, creative, music, influencer agencies. The ones who carry a game to its audience. And the first ones cut when budgets tighten. Seven voices recorded so far 👆 swipe the quotes

Some are already out as podcast episodes — save for the flight back from Gamescom ;)

  • AI is an excuse to fire people in gaming. Ex-Riot/Epic creative director, founder of Summoner, Matt Manarino:
    YouTube https://youtu.be/XkeSYSFn3Hc
    Spotify https://open.spotify.com/episode/0iJM1XUmFVUnzhhSLU56dW
  • Creative agency in gaming — easiest biz to start. Alex Brodsky, Playsense CEO:
    YouTube https://youtu.be/fNa5AA96PeE
    Spotify https://open.spotify.com/episode/2chS0rvXvh9dYrAWwpMmlU
  • GameDev done? AI backlash & post-pandemic hangover. xActivision xWargaming veteran Thaine Lyman:
    YouTube https://youtu.be/UvuwpvJGiWs
    Spotify https://open.spotify.com/episode/4Jx01mDye95fbC2ePO0OTw

What's your read on where games are headed?👇

#GameDev #GamingIndustry #AIinGaming #GameOutsiders

Poster-style graphic reading 'Is the game industry in crisis?' with small documentary thumbnail and tagline on a dark background, promotional context.
Promo graphic for 'THE GAME OUTSIDERS' documentary.
Jonathan Hill sitting in a home studio surrounded by guitars, keyboards and microphones, addressing camera in an interview frame for the documentary.
Jonathan Hill (1minus1) in a studio interview.
Matthew Manarino in a home office video interview, close-up with visible tattoos on his hand while discussing AI and layoffs in the games industry.
Matthew Manarino (Summoner) on a podcast/video episode.
Alex Boucher MBE speaking on webcam with a drum kit and guitar visible behind him, gesturing while discussing games growth and marketing business.
Alex Boucher MBE (Games Growth Agency) in conversation.
Richard Parnes wearing headphones near a bright window, side-profile in a video interview frame discussing indie development and tools in the industry.
Richard Parnes (Tencent) in a remote interview setting.
Alex Brodsky seated in a dark studio-style interview, mid-shot as he explains how creative agencies in gaming can be easy to start and the market pressures they face.
Alex Brodsky (Playsense) filmed for the series.
Olga Wese on a video call at her workspace, mid-shot with laptop visible, speaking about marketing cost cuts and product-market issues in gaming.
Olga Wese (JMG Brands & Talents) commenting on market dynamics.
Thaine Lyman in a candid café-style conversation, gesturing with hands while discussing investment timing and the opportunity to start building games now.
Thaine Lyman (Bloober Team) discussing investment and building games.

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