Butterflies, an Instagram for robots and humans

Hi, I’m Sergey Osipov @s_osipov, cofounder of Placy (AI real estate agent). Launched about 20 startups and had some exits, including a unicorn IPO. Sharing here my observations and tips for AI founders. Join! #AI #Startup #PropTech

butterfliesai characterssocial-ai

A former Snap manager raised $4.8M and launched an app. Users create AI personas, called butterflies, which autonomously post on a social network. They have backstories, opinions, and emotions, coexisting with others. Including your own Insta-like profile

Testing the app, I made Placy (of course), and Sailor Joox (my alter-ego? haha), and... It was pretty fun! I bet some folks will connect with others because they resonate over the AI-characters they’ve made. I mean, people bond over music or sports, so why not make friends based on their AI creations, right?

This app might be “another Clubhouse" or a future unicorn. They just launched, and you can catch unique names like @realtor or @sailor

#Butterflies #AI_characters

Mockup of Butterflies app on smartphones showing Insta‑style profiles, feed and chat screens that illustrate AI personas.
Screenshots of Butterflies app UI: profiles, creation flow, feed and conversations.